Uniqlo (JP) | Building the Argo | 2/5
Description
Once dubbed Asia's GAP, Uniqlo has skyrocketed it's parent company (Fast Retailing) into the ranks of the world's top three clothing giants.
With over 3,500 stores worldwide, this Japanese powerhouse has officially crossed a major milestone: for the first time, its international sales outpace domestic revenue, cementing its status as a truly global brand. Today, Uniqlo’s earnings are split evenly across Japan, Greater China, and the rest of the world.
Uniqlo now makes up a staggering 85% of Fast Retailing’s total sales, with the remaining 15% shared among its 'middle fashion' brand GU and other ventures.
This is the incredible journey of Tadashi Yanai, the visionary who transformed a humble Japanese suit shop into a global fashion powerhouse. Through relentless innovation, Uniqlo has transcended cultural boundaries to clothe the entire Asian continent—and beyond.
- Episode 1: Discover how Tadashi Yanai transformed Ogori Shoji, an old men's tailor shop, into the very first Uniqlo store—The Unique Clothing Warehouse.
- Episode 2: Follow Yanai as he partners with key allies to evolve Uniqlo into the modern SPA model it is today.
- Episode 3: After Uniqlo's IPO, they attracted top talent, turning a humble Tokyo warehouse into Japan’s latest fashion icon.
- Episode 4: Buoyed by domestic success, Uniqlo ventures abroad—only to face unexpected challenges. As troubles mount at home, a new leader steps in to save the day.
- Episode 5: With Tadashi Yanai back at the helm, he assembles a team of visionaries who answer one critical question: "What drives us to sell?" The result? A global expansion and the birth of a new brand, GU.
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